Interesting update from Aspira Nigeria Ltd. They just launched Oracare Red Gel Toothpaste, a vibrant new addition to their trusted oral care lineup.

Since its debut in 2021, Oracare has grown to become one of Nigeria’s most loved toothpaste brands, known for its effective protection against tooth decay and its promise of fresh breath and long-lasting oral hygiene. Now, with the launch of Oracare Red Gel, the brand takes things up a notch, combining functionality with a bold new energy.

Protection Meets Personality

Formulated for modern Nigerians who value freshness, confidence, and care, the Red Gel variant is more than just toothpaste; it’s a refreshing statement. With its striking red formula and a burst of bold flavor, it turns every brushing moment into a ritual of protection and self-assurance.

“We are excited to introduce Oracare Red Gel as part of our mission to enhance everyday hygiene and wellness across Nigerian homes,” said Santhosh Kumar Nair, Marketing Manager at Aspira.
“At Aspira, we remain dedicated to raising the standard of consumer satisfaction by providing world-class products that respond to real needs.”

Available in 50g, 90g, and 140g tubes, Oracare Red Gel is perfect for individuals and families looking for both quality and value, a clear reflection of Aspira’s understanding of the Nigerian consumer.

A Culture of Confidence

For the team at Aspira, this launch isn’t just about a new product, it’s about building a culture.

“The Oracare brand is growing, and so is our impact,” said Lynda Aguocha, Head of Advertising & PR at Aspira.
“With Oracare Red Gel, we’re not just launching a product; we’re building a culture of daily confidence, care, and consumer-first thinking.”

A Proudly Nigerian Innovation

Headquartered in Kano with over 15 years of local manufacturing excellence, Aspira Nigeria Ltd. continues to lead in Nigeria’s hygiene and personal care sector. As a proud member of the Lee Group of Companies, Aspira is home to several beloved brands including Viva, Fizz, Siri, Oracare, Family Care, and Baby & Me – all made to meet the highest global standards.

With Oracare Red Gel, every brush is a step toward a fresher, bolder smile.

Whether you’re starting your day or winding down at night, this new variant reminds us that self-care is never basic, it’s bold, intentional, and proudly Nigerian.