{"id":3576,"date":"2020-05-31T22:57:25","date_gmt":"2020-05-31T22:57:25","guid":{"rendered":"http:\/\/localhost\/live\/?p=3576"},"modified":"2020-05-31T22:57:25","modified_gmt":"2020-05-31T22:57:25","slug":"highlights-from-last-week","status":"publish","type":"post","link":"https:\/\/livewithlynda.com\/blog-page\/2020\/05\/31\/highlights-from-last-week\/","title":{"rendered":"Highlights from last week"},"content":{"rendered":"<p>These are the brand highlights from last week curated by Gbenga Bidemi.<\/p>\n<h4><strong>1. Ad Spend during Covid-19 increases in Breakfast Cereal makers, Skincare &amp; Hygen products, Education, Sunglass, Video sharing, Hair Care, Bath, and Shower Products, while there is a reduction in the travel industry by 79%.<\/strong><\/h4>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3580\" src=\"http:\/\/localhost\/live\/wp-content\/uploads\/2020\/05\/Working-Hours-in-Quarantine-Survey-Bar-1-1200x600.jpg\" alt=\"\" width=\"1200\" height=\"600\" \/>This is according to Data collected by ad intelligence and sales enablement software company <\/span><a href=\"http:\/\/mediaradar.com\/\"><span style=\"font-weight: 400\">MediaRadar<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>2. Adidas support Nike in the fight against racism.<\/strong><\/h4>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Together is how we move forward. \u2063<br \/>Together is how we make change. <a href=\"https:\/\/t.co\/U1nmvMhxB2\">https:\/\/t.co\/U1nmvMhxB2<\/a><\/p>\n<p>&mdash; adidas (@adidas) <a href=\"https:\/\/twitter.com\/adidas\/status\/1266594990559379457?ref_src=twsrc%5Etfw\">May 30, 2020<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Nike once again took a stand against racism by expressing solidarity with thousands of Americans protesting George Floyd\u2019s death with a campaign tagged &#8220;Don&#8217;t do it&#8221;, a twist to its famous slogan, &#8220;Just do it&#8221;. Competing brand Adidas, voiced support by reposting Nike&#8217;s campaign with the caption: Together is how we move forward. Together is how we make a change.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>3. Instagram announced updates that will help Influencers make more money.<\/strong><\/h4>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3581\" src=\"http:\/\/localhost\/live\/wp-content\/uploads\/2020\/05\/27INSTAGRAM-MONETIZATION-1-superJumbo.jpg\" alt=\"\" width=\"1333\" height=\"2000\" \/><em>(Source: Instagram)<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400\">On Wednesday, Instagram unveiled several new features, including ads on IGTV videos, digital badges that fans can buy via Instagram Live, merchandise sales through Instagram Shopping, and expansion of <\/span><a href=\"https:\/\/business.instagram.com\/blog\/helping-creators-turn-their-passion-into-a-living\/\"><span style=\"font-weight: 400\">Brand Collabs Manager<\/span><\/a><span style=\"font-weight: 400\">, a feature that facilitates sponsored campaigns between companies and creators.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>4. Wizkid generates talkability for Android phones and increases brand awareness for Tecno.<\/strong><\/h4>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">I use Camon 15 everyday! \u2764 <a href=\"https:\/\/t.co\/Z4lZHVYFPI\">https:\/\/t.co\/Z4lZHVYFPI<\/a><\/p>\n<p>&mdash; Wizkid (@wizkidayo) <a href=\"https:\/\/twitter.com\/wizkidayo\/status\/1265553078717218816?ref_src=twsrc%5Etfw\">May 27, 2020<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400\">The new Tecno ambassador tweeted from his Camon 19 Android phone instead of his usual iPhone on Wednesday, 27th May, and fans took notice. Shortly after, #TwitterForAndroid became a trend on Twitter Nigeria.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>5. Burger King appreciates employees during the pandemic with Customers&#8217; Thank Yous.<\/strong><\/h4>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3582\" src=\"http:\/\/localhost\/live\/wp-content\/uploads\/2020\/05\/ba8e659dcf32572fecf805999324cdd9.jpg\" alt=\"\" width=\"770\" height=\"363\" \/><em>(Source: BurgerKing)<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400\">From May 7 to 10, the fast-food brand generated 5,100 messages from customers who made the kind gesture while placing orders through the Burger King mobile app. The &#8220;Thank You&#8221; messages were displayed on digital kiosks and menu boards in its restaurants for one week.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span style=\"font-weight: 400\"><strong>6. Ad agency employees are working longer during the pandemic, a study states.<\/strong>\u00a0<\/span><\/h4>\n<h4><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3583\" src=\"http:\/\/localhost\/live\/wp-content\/uploads\/2020\/05\/writing-828911_1280.jpg\" alt=\"\" width=\"1280\" height=\"853\" \/>According to the professional social network, fishbowl, as a result of the stay-at-home orders observed in many states during the pandemic, 55% are working more than before pandemic. But interestingly, 59% of employees at advertising and marketing agencies said they were working longer hours than other industry professionals except for consultants (61%) and teachers (60%). This is because the lockdown has reshaped consumer\u2019s way of engagement from less physical to more digital, and brands are beginning to see the importance of having a strong online presence.<\/span><\/h4>\n<h4><\/h4>\n<h4>7. Loeries 2020 application date Extended and Entry is free!<\/h4>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">The Loeries will continue to recognise and celebrate creative minds and work across Africa and the Middle East, especially in a time when they need it most. All entries for 2020 will be FREE. For more info visit <a href=\"https:\/\/t.co\/Yn16L0G9Nt\">https:\/\/t.co\/Yn16L0G9Nt<\/a>. <a href=\"https:\/\/twitter.com\/hashtag\/Loeries2020?src=hash&amp;ref_src=twsrc%5Etfw\">#Loeries2020<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/CreateChange?src=hash&amp;ref_src=twsrc%5Etfw\">#CreateChange<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/BeyondCovid?src=hash&amp;ref_src=twsrc%5Etfw\">#BeyondCovid<\/a> <a href=\"https:\/\/t.co\/vEFr4Jgz2d\">pic.twitter.com\/vEFr4Jgz2d<\/a><\/p>\n<p>&mdash; Loeries (@loeries) <a href=\"https:\/\/twitter.com\/loeries\/status\/1250366420501831682?ref_src=twsrc%5Etfw\">April 15, 2020<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>One of the biggest awards for creatives \u201c<a href=\"https:\/\/www.loeries.com\/loeries2020.aspx?link=enterwork_new\">Loeries<\/a>\u201d has open entries for 2020. Due to the pandemic, the Loeries team has announced that entries will be free, and the deadline extended to June 15.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>8. Big Brother Naija is back.<\/strong><\/h4>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CAf4kPXhgfs\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CAf4kPXhgfs\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/a> <\/p>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CAf4kPXhgfs\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">#BBNaija is back!  Audition online and stand a chance to be a Housemate in Biggie\u2019s House. Audition link in bio. @dstvnigeria  @gotvng<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/bigbronaija\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Big Brother Naija<\/a> (@bigbronaija) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2020-05-22T17:16:13+00:00\">May 22, 2020 at 10:16am PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>The reality TV show which has come to be so popular, not just for entertainment but also for adverts placement and brand sponsorships, is back for another season. However, this time around, its audition would be conducted virtually as a result of the COVID 19 pandemics.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>9. Elon Musk got emotional as his company, Space X becomes the first private company to launch astronauts for NASA.<\/strong><\/h4>\n<p><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3584\" src=\"http:\/\/localhost\/live\/wp-content\/uploads\/2020\/05\/WGcPsjQWdHbhXUdTtWnBaN-970-80.jpg\" alt=\"\" width=\"970\" height=\"647\" \/><em>(Image credit: Joe Raedle\/Getty Images)<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400\">In 2004, the CEO of Tesla &amp; SpaceX shared his vision of assisting NASA to get to space on CNN. On Saturday, 30th May 2020, that vision was achieved when Space X&#8217;s <\/span><a href=\"https:\/\/videos.space.com\/m\/Duor59R5\/blastoff-historic-spacex-demo-2-mission-launches-to-space-station?list=9wzCTV4g\"><span style=\"font-weight: 400\">Falcon 9 rocket lifted off<\/span><\/a><span style=\"font-weight: 400\"> from NASA&#8217;s Kennedy Space Center in Florida, carrying a Crew Dragon spacecraft with NASA astronauts <\/span><a href=\"https:\/\/www.space.com\/bob-behnken.html\"><span style=\"font-weight: 400\">Bob Behnken<\/span><\/a><span style=\"font-weight: 400\"> and <\/span><a href=\"https:\/\/www.space.com\/doug-hurley.html\"><span style=\"font-weight: 400\">Doug Hurley<\/span><\/a><span style=\"font-weight: 400\"> on board.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span style=\"font-weight: 400\"><strong>10. Sterling Bank reaches out to musician Cynthia Morgan; offers her a spot in its campaign.<\/strong> <\/span><\/h4>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Hey Cynthia Morgan, we have followed your story and believe there is a bright future ahead of you. We would like to work with you on our ONE BANK campaign. Please get in touch by DM.<a href=\"https:\/\/twitter.com\/madrinafire?ref_src=twsrc%5Etfw\">@MadrinaFire<\/a> <a href=\"https:\/\/t.co\/pXcIL2Z9Vi\">pic.twitter.com\/pXcIL2Z9Vi<\/a><\/p>\n<p>&mdash; Sterling Bank Plc (@Sterling_Bankng) <a href=\"https:\/\/twitter.com\/Sterling_Bankng\/status\/1264964275476496385?ref_src=twsrc%5Etfw\">May 25, 2020<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<h4><span style=\"font-weight: 400\">Sterling Bank jumped on the ongoing trend about artiste Cynthia Morgan and joined celebrity artiste Davido to offer help to the reggae artiste by offering to feature her in their &#8220;One Bank&#8221; campaign.<\/span><\/h4>\n<p>&nbsp;<\/p>\n<h4>11. Fidelity bank introduces its Virtual banking assistant, Ivy.<\/h4>\n<p><a href=\"https:\/\/www.instagram.com\/p\/CAxcuMlHZeG\/\">https:\/\/www.instagram.com\/p\/CAxcuMlHZeG\/<\/a><\/p>\n<p>Ivy is available to chat with fidelity bank customers on Whatsapp.<\/p>\n<p>&nbsp;<\/p>\n<h4>12. The Mr Biggs brand name is still a winner in the QSR market, says the Marketing Services Manager, UAC Restaurants, Eustacia Ogunsusi.<\/h4>\n<p><iframe loading=\"lazy\" title=\"This is What Really Happened To Mr Biggs\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/C5JIx9LulvM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>Speaking in an <a href=\"https:\/\/www.youtube.com\/watch?v=C5JIx9LulvM\">interview on Live with Lynda,<\/a> Mrs. Ogunsusi stated that, the brand felt the customers&#8217; pulse, and the brand name came back as strong, having a high recall and top of mind. This is why the decision was made to reignite the passion for the brand with the rebranding and set up some corporately owned model Mr biggs restaurants.<\/p>\n<p>&nbsp;<\/p>\n<p>Important Updates from the week before last.<\/p>\n<h4><span data-preserver-spaces=\"true\">1. Nigerian Businesses lose N2.7 billion in 5-week lockdown &#8211; LCCI<\/span><\/h4>\n<p><span data-preserver-spaces=\"true\">According to reports by the Lagos Chamber of Commerce and Industry (LCCI), and the Enterprise Development Centre of the Pan-Atlantic University, out of the 153 businesses sampled, 81% were severely affected by the 5-week lockdown imposed by the federal government, while about 17% observed moderate impact on their business.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u201cA conservative assumption that sampled business operators lost an average N500, 000 each day during the lockdown suggests that each operator lost N17.5 million within the five-week lockdown (March 31-May 3, 2020). This modest estimation indicates that about N2.7 billion was lost in revenue by sampled businesses (N153) to the lockdown. This translates to trillions of naira losses for thousands of businesses operating in Lagos.\u201d<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">This estimation points to the fact that the unemployment rate is expected to increase drastically post-lockdown if urgent steps are not taken to support business owners, as the majority of the respondents (63 percent), plans to downsize operations to minimize losses.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4>2. MTN Nigeria provides an update on its contributions so far to support the federal government and her subscribers during the COVID-19 pandemic<\/h4>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3578\" src=\"http:\/\/localhost\/live\/wp-content\/uploads\/2020\/05\/hhhh.jpg\" alt=\"\" width=\"1206\" height=\"1204\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><em>Highlights curated by Gbenga Bidemi\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>These are the brand highlights from last week curated by Gbenga Bidemi. 1. Ad Spend during Covid-19 increases in Breakfast Cereal makers, Skincare &amp; Hygen products, Education, Sunglass, Video sharing,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3585,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[110],"tags":[],"_links":{"self":[{"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/posts\/3576"}],"collection":[{"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/comments?post=3576"}],"version-history":[{"count":0,"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/posts\/3576\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/media?parent=3576"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/categories?post=3576"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/livewithlynda.com\/blog-page\/wp-json\/wp\/v2\/tags?post=3576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}