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I can’t believe it! The new Globacom emoji ad currently running on digital and traditional media platforms in Nigeria is just too similar to that of MTN Ghana released in February 2019!

The fact that the ads were released in different countries, doesn’t matter. These brands are strong competitors in Africa, and from the look of things, one brand is the creative leader.

Am i crazy to think this is straight-up copy and paste, with just a few details changed? Watch and tell me what you think.

Live with Lynda

Author Live with Lynda

Nigeria's No. 1 hub for marketing reviews

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